Looking for the best Makeup Revolution palettes? Makeup Revolution, also known as Revolution Beauty, is a makeup brand based in the UK. They create their own beauty products and also sell third-party cosmetics through collaborations.
But if you’re a conscious shopper, you’re probably wondering if Makeup Revolution is cruelty-free and if the brand aligns with your other ethical values.
Is Makeup Revolution Cruelty-Free?
Yes! Makeup Revolution is cruelty-free. That means that they do not test their products on animals.
In fact, we reached out to their team and asked about their ethical sourcing policies. Specifically, we asked about these ethics:
- Cruelty-free sourcing (eg. no animal testing)
- Vegan products
- Other ethical certifications in regards to animals rights, human rights, and environmental sustainability.
Here is a screenshot of the email response we received (transcript below):
Thank you for contacting us at Revolution Beauty.
We can confirm that we do not test our products nor ingredients on animals, our 3rd party partners also do not test on animals.
We have recently been certified a cruelty free predominantly vegan brand by PETA, famous bunny logo can be found on the reverse label of our products.
I hope I have resolved your query and if you do require any more assistance please do not hesitate to contact us.
This email confirms that:
- Makeup Revolution does not test their products or ingredients on animals.
- Makeup Revolution’s third-party partners also do not test on animals.
- Makeup Revolution is certified by PETA as a predominantly vegan and cruelty-free brand.
Since the email is quite vague, we tried to dig deeper into Makeup Revolution’s ethical practices when it comes to animal rights, human rights, and more.
Is Makeup Revolution Vegan?
Yes, somewhat! 76% of Makeup Revolution’s products are vegan. In fact, you can search for the keyword “vegan” on their website or click here to see all of their vegan products.
Every vegan product from Makeup Revolution has a green “V” symbol on its preview image.
Below is Makeup Revolution’s official statement on their website about vegan products:
Customers’ feedback, desires and trends drive our product innovation, resulting in cosmetics and skincare that suits a wealth of people, not just a select few. Our products are always PETA-certified cruelty free, never tested on animals and are 76% vegan, and growing.
Is Makeup Revolution Ethical?
Overall, yes. This is why Makeup Revolution is listed in our ethical brand directory with other ethical brands.
Makeup Revolution does a good job to respond and be transparent about their ethical production initiatives. They’ve made statements about being vegan, cruelty-free, and supportive of minimizing modern slavery in their supply chain.
This is something that can be difficult to find in other beauty brands – especially ones that collaborate with big makeup brands!
Is Makeup Revolution Sustainable?
It’s unclear. After some digging, we could not find any official statements or policies from Makeup Revolution about their environmental sustainability initiatives.
We will update this page when we find anything!
Is Makeup Revolution Fair Trade?
Not officially. However, Makeup Revolution made an official statement on modern slavery.
This statement was made in 2018 and can still be found on their website so that you can see what they are implementing.
Even though their statement about modern slavery is short, it still offers insight into their policies and work environment standards. Here is a screenshot on a summary of their policies that aim to minimize modern slavery in their supply chain: